Use of ChatGPT drops in businesses for the first time since 2022

A recent report by cybersecurity firm Netskope reveals that for the first time since its launch in 2022, the use of ChatGPT in business environments has declined. According to the data, 78% of organizations used ChatGPT recently, a slight drop from 80% recorded earlier in 2025. This marks a notable shift in the artificial intelligence (AI) landscape, reflecting changing business preferences and rising concerns over data security.

Despite the small decrease, ChatGPT remains the most widely adopted generative AI tool among companies worldwide, with 55% of firms actively using it. However, competitors such as Google’s Gemini and Microsoft’s Copilot are gaining traction, especially as they are integrated into popular workplace tools like Microsoft Office 365 and GitHub. These integrations offer seamless AI-powered assistance, prompting many organizations to explore alternatives to ChatGPT.

One of the main reasons for the decline in ChatGPT use is growing unease about data privacy and security. Businesses have become cautious due to the increasing amount of sensitive information shared with AI tools. The report highlights a dramatic rise in data volumes sent to AI chatbots—from 250 megabytes per month in 2024 to an average of 7.7 gigabytes per month in 2025. This surge increases the risk of data leaks and unauthorized exposure of confidential company information.

In response, many companies have adopted stricter data protection measures. These include deploying data loss prevention (DLP) tools, enforcing real-time user coaching, and developing internal AI systems that allow more control over sensitive data. Some businesses are also investing in custom AI models tailored to their specific security needs, reducing reliance on public AI platforms.

The evolving AI adoption trend illustrates a broader shift in how businesses approach emerging technologies. While generative AI tools like ChatGPT have revolutionized workplace productivity, organizations are increasingly weighing the benefits against potential risks. This balancing act is influencing investment decisions and strategic planning in the AI sector.

For ChatGPT’s developer, OpenAI, this change presents both challenges and opportunities. Maintaining user trust and expanding market share will require introducing enhanced security features and transparent data handling practices. As the AI market grows more competitive, companies will need to innovate continually to meet the demands of enterprise users.

Meanwhile, regulatory pressures around data privacy and AI ethics are also shaping industry dynamics. Governments worldwide are implementing stricter rules to protect consumers and businesses, compelling AI providers to comply with new standards.

Overall, the AI business ecosystem is entering a phase of maturation. Companies are becoming more sophisticated in their use of AI, demanding solutions that not only improve efficiency but also safeguard their data assets. As this landscape develops, the competition among AI tools is expected to intensify, with user trust and security playing a pivotal role in determining long-term success.